When They Are Tracking You, Is Anyone Keeping Track of Them

August 20, 2011 | Author: Suzanne Pepmanson | Posted in Society

At this point there is a better and more secure method to surf the internet. You do not have to be troubled a lot about behavioral tracking. You can decide to remain anonymous and do away with those unwelcome advertisements.

For quite a long time, debates have been centered on how users will enjoy more freedom from electronic monitoring. Regulators have, for a long time, pressured internet organizations to incorporate these features in their browsers. Finally Google and Mozilla acted positively on this. They have now announced that their browsers would have features that would permit opting out of monitoring. Now, surfers will choose how they would behave over the internet. One can now stay permanently out of the electronic monitoring structure. Lots of advertisers and data profilers used to track online actions. From this they can put together profiles and deliver tailored ads to target consumers.

Google and Yahoo, collectively with other big internet advertisers and information trackers initiated this shift. They would like to offer an easier technique for consumers to opt out of tracking on their internet sites. Previously, opting out was quite complex and more demanding on the side of consumers. Microsoft would also offer a feature in Internet Explorer where customers can deliberately prevent monitoring efforts.

Some surfers were not aware that they could be tracked on the internet. There is therefore a need to notify them. Many browsers include this feature nowadays. A user might choose whether or not they allows their activities to be tracked or not. But there is another concern that ought to be given weight. People would not like to go through difficult procedures. They want clear-cut processes rather than a maze of events. Clarity and simplicity are 2 of the most significant criteria.

The Federal Trade Commission has suggested ways of opting out to internet businesses. These ways are clear and easy. Users do not have to go through unwanted steps. Luckily this was accepted, so internet businesses initiated improvements in their online privacy and safety terms.

Congress has the vital role of closing the loopholes. It is to be expected that conflict of interest would exist between internet corporations and people. With regulation and control, Congress can influence the mind-set of internet companies. Since privacy is the central issue, it could oblige companies to do business, but should respect privacy.

Internet monitoring is a very real problem. One method to stop web monitoring is to use a Proxy to stop websites from monitoring you.

Author: Suzanne Pepmanson

This author has published 1 articles so far. More info about the author is coming soon.

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